I’ve got no problems with things you can whistle. I love simplicity, it’s gorgeous. A song that a two-year old and a granny can sing, that’s the tops. That’s the ultimate. If you make the most experimental song in the world but it will still be pop, completely simple ; that’s the ultimate target which I still think I haven’t reached. But Oasis just presents stagnation to me. I just don’t get it. It’s like I think it’s very important if you want to enjoy life to have excitement about it, curiosity and appetite for it, and for me to write songs that have already been written... I don’t know, it just feels sad.

i-D, #154, june 1996