what she wears

I guess it was never planned, but it became a shortcut to my songs — if I am going to explain a certain character of a certain song, I need red. Or something. It became like a tool to my songs. And then I guess because I’ve been doing this for a while, it’s not only like i’m going out to search for those designers - a lot of them actually come to me now. And it’s exciting, you know, to share ideas and do stuff. It’s sort of a sideproject that never was planned. But essentially, it’s for the song.

MTV news 2001